Collecting and analyzing the marketing data was always the essential part of any marketing strategy. Lately, we are overwhelmed with various online data sources, and it is getting harder to collect and organize the data we need.
Power BI is one excellent example of getting full use of the collected data. It helps, which you already know, to make them organized and understandable so that you can devote yourself to finding the proper steps or path to improving your business.
But, to provide the necessary marketing data, they must have access to their source.